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Large format
Large formats are all advertising surfaces larger than 25 m2.
There are several formats within the specified categories: bigboard, megaboard, trivision, wallscape, backlight and open wave.
Bigboard
- the advantages are its size and placement along expressways at the entrances and exits of larger cities
- all surfaces are illuminated
- surface areas range between 50 m2 and 60 m2
Megaboard
- average surface is around 105 m2
- illuminated and placed along highways
Trivision
- displays a variety of advertising content in one location
- illuminated
Wallscape/Openwave
- impressive size that attracts attention
- illuminated
- the surface depends on the available surface of the building facade
Backlight
- advertising surface larger than 12m2 with back illumination
Why a large format?
- ideal for corporate advertising campaigns over a longer period
- suitable for innovative solutions of different formats
- ideal for premium brands